RIM has just released another video for its yet-to-be-released BlackBerry 6. The video demonstrates the OS and some of its many features. RIM is banking on BlackBerry 6 OS to not only compete with iPhone and Android operating systems, but to show that BlackBerry is not just for the business user.
Certainly, most smartphone users carry their device when at work and when at home. RIM is one of the last major players to recognize this, however with their current market share, and their re-focused strategy on business and play, RIM is hopeful for a surge in handset sales for the casual user as well as the power user.
Published on July 16, 2010