Apple likes Sprint for their unlimited data plan. This will likely be the reason they’ll allow Sprint to carry iPhone under Sprint’s Brand….to appeal to more price conscious customers
Analysts are predicting that Sprint will likely launch their version of the iPhone, in light of Verizon Wireless’ announcement that it will move from unlimited data plans to tiered data pricing on July 7th.
The report says that Apple will be more compelled than ever to launch a device on Sprint, given that it’s the last remaining of the big four U.S. wireless carriers to offer a truly unlimited data option.
“We believe Sprint could capture more than its fair share of iPhone sales, especially if it gets the new model at the same time as AT&T and Verizon.” a Barron’s analyst explained. “We see little reason for Apple to hold back,” he argued, noting that Sprint most likely would attempt to launch the device before the holiday season this year. “Sprint could offer an attractive proposition for more price-conscious users, a demographic we think is increasingly important to Apple following the rise of Android,” he said. “It could be a relatively stronger seller than the Verizon iPhone.”
Expect some sort of the announcement in early 4th quarter.